SAP Solution: online

The number of video calls has risen sharply since the start of the corona pandemic. Men are less concerned about their appearance in front of the camera than women.

Already today, more customers use online marketplaces for their product search than search engines. The potential is huge and the increasing success presents retail companies with the major challenge of a fast, efficient and centrally operating sales process.

Many thanks to the SAP community: It was an extremely successful year for the E-3 information and education platform.

The customer is invited to the store with a personalized discount promotion, receives detailed product information on the smartphone in the store and pays when leaving without having to scan the shopping cart again - shopping in the future.

The telecommunications service provider ADVA operates a central SAP ERP system version ECC 6.06 with 14 companies. Historical data was impairing performance in operations. An automated SAP archiving process was able to reduce the volume of data.

The need to use many channels in retail is not new. However, driven by technological innovations, the urgency and thus speed of the development of new sales channels is breathtaking.

"IS has its own encrypted WhatsApp" - that's how headlines read recently. After events like those in Paris, politicians are always quick to brand encryption as the devil's stuff and to want to provide it with "backdoors".